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Be Accessible to Gen Z Influencers with a Snapchat Ads Agency

Snapchat is highly popular with younger generations, including Gen Z and Millennials. Make your brand visible and engage with them effectively.

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our mission 

Increase your visibility amoung Snapchat users while maintaining full control over your profitability

Snapchat Ads

Why Snapchat?

An audience ready to engage

Snapchat users don't scroll passively: they open the app to talk to the people closest to them through Stories, messages and short-form video. Your ads appear full screen, right in the middle of those moments of attention.

493M
daily active users
Source: Snap Inc., Q2 2026 results

Direct access to Gen Z and Millennials

Snapchat reaches 75% of 13-34 year olds in over 25 countries, rising to 90% of 13-24 year olds. With a spending power of $5 trillion, this audience represents a significant opportunity for businesses of any size.

90%
of 13-24 year olds in 25+ countries
Source: Snapchat for Business

Precise targeting, from awareness to sales

Snapchat Ads lets you combine several criteria to deliver the right message at the right moment, whether your goal is brand awareness or direct sales.

Available targeting criteria
Demographics Interests Behaviours Location Device type Custom audiences

Our Social Ads expertise

Every network has its own audience, formats and codes. Discover how we support brands on each of them.

Our Snapchat Ads Areas of Expertise

Let us help you develop your digital strategy and attract new customers through Snapchat.

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Qualified Audiences

Understanding your target audience is the first step toward successful campaigns. Based on in-depth analysis, our team defines the most relevant targeting to reach high-intent users.

structure de campagne

Ad Formats

Snapchat offers a variety of ad formats, including Image, Video, Story, Collection, Commercials, and Augmented Reality (AR) Lenses/Filters. We test multiple creatives to find which formats deliver the best results.

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Campaign Types

Whether your objective is brand awareness, consideration or conversions, Snapchat provides specific campaign types aligned with each stage of the customer journey.

Performance Analysis

Analysing campaign results, understanding performance, and continuous optimisation are essential to achieving the best results. As a specialised Snapchat Ads agency, we know which KPIs matter and how to optimise them efficiently.

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We have their full confidence.

Meet our clients

Liligo logo

Chaplain logo

Villanovo logo

Hydro logo

Locasun logo

Wordans logo

CM.com logo

Kleta logo

Mondial Tissus logo

Millésime Logo

Unicrypt logo

Advertising on Snapchat

Snapchat reaches hundreds of millions of users worldwide every month, offering brands a unique opportunity to connect with audiences in an authentic and engaging environment.

Every day, 443 million people use Snapchat to create, share, and enjoy visual content with their close family and friends. (source: Snapchat). The platform is particularly popular among younger users, who use Snapchat daily to communicate, discover content, and explore new brands.

Thanks to advanced targeting options based on demographics, interests, behaviours, and custom audiences, businesses can effectively convert users into customers throughout the funnel.

Analyse your Snapchat Ads Account

A well-executed paid media strategy is essential to maximising profitability. Ask our team for expert advice.

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A team of Snapchat Ads experts at your service

Our team supports you throughout the success of your campaigns. With strong expertise in Paid Media and Snapchat’s advertising ecosystem, we help you achieve your growth objectives.

Guillaume Bonnard, co-fondateur de Keyweo

Guillaume

Co-founder

Guillaume Peltier, co-fondateur de Keyweo

Guillaume

Co-founder

SEO & SEA Consultant Lauren Dempsey

Lauren

SEO & SEA Consultant

Romain consultant sea

Romain

SEA Teamleader

Cecilia Consultante sea & seo

Cecilia

SEO & SEA Consultant

Alejandro - Digital Marketing Assistant

Alejandro

paid ads consultant

Augustin Godard SEA Consultant

Augustin

SEA CONSULTANT

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Why work with a Snapchat Ads agency?

Snapchat has its own codes, formats and user behaviours. A specialised agency understands the platform in depth and knows how to turn creative ideas into measurable performance.

What an experienced agency brings you

Strategic insight

Objectives, audiences, campaign types: we build a strategy aligned with each stage of the customer journey, from awareness to conversion.

Creative expertise

We test multiple creatives to find the formats that perform best with your audience.

Continuous optimisation

We track the KPIs that matter and keep adjusting your campaigns, ensuring sustainable growth for your business.

Snapchat ad formats

Single Image Ads
Video Ads
Story Ads
Collection Ads
Commercials

Some of these formats are unique to Snapchat, which is why platform-specific expertise matters. Click one of them to see what it looks like.

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Questions about your Snapchat Ads?

Get in touch with one of our Social Media Advertising experts.

Contact us

Frequently asked questions about Snapchat Ads

Snapchat Ads is Snapchat’s advertising platform. It allows businesses to run image, video or augmented reality ads to the app’s users, targeting them by age, location, interests or behaviours. Campaigns can serve an awareness, consideration or conversion objective, with a budget you set yourself.

Like any social network, Snapchat attracts a diverse audience with specific expectations. In the UK, Snapchat is primarily used by younger demographics, making it ideal for brands targeting Gen Z and Millennials.

Sectors that typically perform well on Snapchat include fashion, beauty, lifestyle, entertainment, retail and mobile-first services.

You first need to create a business account and access Snapchat Ads Manager, the campaign management tool. You then choose an objective, the audience to reach, the format of your ads and your budget. Once the campaign is live, the work consists of tracking results and adjusting targeting and creatives to improve performance.

You can manage your campaigns in-house or entrust them to a Snapchat Ads agency like Keyweo, which takes care of strategy, set-up and continuous optimisation.

You can spend as little as $5 a day, but Snapchat recommends at least $20-50 per day to help your ad complete the Exploration Phase, which the system they use to learn who in your audience is most likely to take action on your ad. The faster your ad completes the Exploration Phase, the sooner we can optimize its performance.

To help you get started, Snapchat gives you $75 in free ad credit when you spend $50.

The best way to find out is to test it. Whether through interest-based targeting, lookalike audiences or small acquisition campaigns, initial results usually provide valuable insights.

As a highly visual and mobile-first platform, Snapchat performs particularly well for brands with strong visual products or services, more so than for purely service-based companies.

Boost your Visibility

Do not hesitate to contact us for a free personalised quote

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