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Reach Real‑Time Conversations with an X Ads Agency

X (formerly Twitter) is a platform where users engage with trending topics, news and real‑time conversations. Connect with audiences who react quickly, ideal for awareness, engagement and timely campaigns.

Ana Marinho SEO Consultant

our mission 

Increase your visibility among X audiences while maximising your X Ads profitability

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Pierre Guinsbourg, Directeur des opérations DD Isolation

DD Isolation

+140%

of additional SEO clicks

David Schneuwly, Villanovo

Villanovo

+406%

of additional monthly visits 

Why Advertise on X?

Real-Time Reach

X is built around live conversations. Users actively engage with news, trends and discussions throughout the day, giving brands the opportunity to appear at the moments that matter most. This real-time environment makes X especially powerful for launches, announcements, events and reactive campaigns.

A Global and Influential Audience

X Ads offer global reach across key markets in North America, Europe, the Middle East and Asia-Pacific. The platform attracts a diverse audience that includes Gen Z, millennials and experienced professionals. Many users are commentators, decision-makers, trend-setters and active news followers.

Precise and Flexible Targeting

X Ads provide a wide range of targeting options, allowing you to control who sees your ads and when. Campaigns can be targeted by: Keywords and search intent, Interests and behaviours, Conversation and topic targeting, Custom audiences, and retargeting

Our X Ads Areas of Expertise

We help brands design and execute effective X advertising strategies that connect with responsive audiences.

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Qualified Audiences

Reaching the right audience is essential. We define targeting strategies based on user behaviour, interests and engagement patterns to ensure your ads reach high-value users.

 

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Ad Formats

X Ads offers formats for every goal: Promoted Posts and Video Ads for visibility, Trend and Hashtag Ads for real-time conversations, and Website Clicks, App Installs, Dynamic Ads and Carousel Ads for action.

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Campaign Types

Whether your objective is brand awareness, engagement, website traffic, conversions or app installs, X offers campaign types aligned with different business goals. We help you select the right structure and objectives.

Performance Analysis

Successful X Ads campaigns require continuous optimisation. We monitor and analyse key metrics such as impressions, engagement rates, click-through rates and conversions.

 

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Advertising on X

X remains a major platform for real-time discussion, breaking news and live engagement.

Because of its conversational nature, X Ads are particularly effective for campaigns tied to:

  • Product launches
  • Events and live moments
  • Announcements and time-sensitive messaging

When timing and relevance matter, X provides unique advertising opportunities.

Analyse your X Ads Account

To maximise ROI, X Ads campaigns must be executed strategically and monitored closely. Our team can help you evaluate your current setup, identify opportunities and improve performance.

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A team of X Ads experts at your service

Our specialists manage X Ads strategy, campaign setup and ongoing optimisation. With our expertise, you can navigate real-time targeting, creative formats and audience behaviour to achieve your marketing objectives.

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Why work with a X Ads Agency?

X has its own dynamics. Its real-time feed, fast-moving conversations and news-driven content require a specific approach to strategy, creative and optimisation. A specialised X Ads agency knows how to align messaging with live conversations, adapt creatives to fast-paced environments and optimise campaigns based on engagement behaviour. With expert insight and ongoing optimisation, you can maximise your impact on a platform where relevance and timing are critical.

X Ad Formats Include:

  • Promoted Posts
  • Video Ads (in-stream and autoplay)
  • Trend-driven and hashtag-based placements
  • Website Click and App Install Ads
  • Dynamic Product Ads
  • Carousel Ads

These formats help you reach audiences with tailored visuals, strong calls-to-action and engagement-focused messaging.

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Questions about your X Ads?

Get in touch with one of our Social Media Advertising experts.

Frequently asked questions about X Ads

X offers real-time engagement, strong visibility around trending topics and flexible targeting options. It is particularly effective for campaigns that rely on current events, launches or audience interaction.

Budgets vary depending on competition, targeting and objectives. X is often well-suited for awareness and event-driven campaigns, and we help define a budget aligned with your goals.

X Ads work best for brands that benefit from real-time engagement, topical visibility or direct audience interaction. For conversion-driven or evergreen acquisition strategies, X Ads can also be combined with platforms like LinkedIn, Meta or Snapchat for a balanced media mix.

We have their full confidence.

Boost your Visibility

Do not hesitate to contact us for a free personalised quote

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