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Let's develop your site on Magento
Let's focus on Magneto CMS
Among the dozens of CMS existing on the market, we have selected one, especially designed for shops and e-commerce sites. While it may seem complex to choose among the different Content Management Systems, it is essential to make the right choice before starting or migrating your site.
Magento was created more than 10 years ago to compete with the first specialists in e-commerce. After a few years of use, during which it became the most used CMS in the world with a market share of around 30%, it was also bought by the famous company Adobe. Since the acquisition of the company, the content management system has no longer needed to make a reputation and has welcomed hundreds of new users, present all over the world.
If there is a paid version, the CMS is also available for free thanks to its open-source version. And unlike many other content management software, Magento, on the other hand, provides important features in its free version. The paid version, Magento commerce, is one of the most complete versions of a CMS. Among the additional features, you can find a cloud part as well as very specific marketing tools such as segmentation tools or customer loyalty. The price of this version is generally established from the volume of goods sold or the average basket.
Overall, the Magento content management system is the best on the market for managing your big e-commerces. It has already proven itself since brands like Coca-Cola, Nike and Nespresso use it for their website.
Who is Magento for?
As explained above, the Magento tool has been designed and optimized for large-scale e-commerce sites. If it can also be used for “showcase” websites or blogs, be aware that it is not specialized in these site formats and therefore will not appear to be the ideal solution for your project. If you want more to have a showcase site, purely informative, we advise you to find out about the WordPress CMS, which is more optimized for this type of site.
Thanks to our years of experience and our hundreds of customers, we have already had the opportunity to work on e-commerce sites using Magento. All of our SEO consultants now master this CMS and ensure a good handling of the tool as well as the optimization of all its functionalities.
- E-commerce sites
- Big e-commerce sites
- Sites with a large product catalogue

Strong Points of Magento
A CMS designed for e-commerce
Many Features
An open-source solution
SEO Optimization Tool
Customer Management Tool



Weak Points of Magneto
Our SEO services CMS Magento
Keyword Study
Technical SEO Audit
Magneto CMS Optimization
Optimized Content Writing
Netlinking
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Frequent Questions
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Many of our clients ask us for advice on the optimizations to take into account to create SEO-optimized product pages. Here are our Top 5 things to keep in mind when developing listing pages.
1. Title
The first thing you need to think about is the title tag. This is extremely important, whether for strategic pages of a showcase site or listing pages. It gives essential information about the structure of your page and allows Google robots to prioritize your page according to the importance of the elements it contains.
In the context of a product presentation, the title tag must be short and must contain essentially the name of your brand, the name of your product and some specific elements, which make it stand out from the others. It can be a color, a weight etc. Optimized, the title of your product page can allow you to be correctly referenced on search engines.
2. Metadescription
The purpose of meta descriptions is to present your products while trying to arouse the interest of the user. We may also use it to preview the content of your product page. It is one of the only elements that will allow you to stand out on the Google landing page, so it must be optimized correctly, showing the keyword of your page and the essential information for the reader to understand it correctly.
If you forget a meta description, Google robots generate one from the content of your product page. They are generally too long and not very relevant to optimize SEO on search engines.
3. The title and alt text of images
Images and other media are very useful for e-commerce sites, since users want to have an overview of the goods they intend to buy. Much more than a way to position yourself on new keywords, images are very good sales triggers.
To optimize your images and make them visible to Google robots, simply rename them with a consistent title and add alternative text, allowing you to position yourself on new keywords. Thus, your images will be more quickly and better found on search engines
4. Make a detailed description
To give more information to your site visitors and to increase the word count on your listing pages, it is often recommended to write a detailed description of your products.
The size of these descriptions should vary between 500 and 800 words. Adding this content makes it possible for Google robots to choose your page, which is more informative for the user than the page of the same product, of a competitor.
5. Microdata
Finally, to make your page stand out from another, at Keyweo, we advise you to use micro-data, or structured data. They allow you to add information that improves SEO on search engines. For an e-commerce site selling products, the most used tags are:
- The micro-data rating: it informs about the opinions of customers as well as their rating
- The micro-data product: it gives indications on the price of the good and its quantity in stock
- The micro-data offer: this indicates the stock levels (out of stock, available)
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