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SEO Agency Industry

Discover how to boost your online ranking.

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Pierre Guinsbourg, Directeur des opérations DD Isolation

DD Isolation

+140%

of additional SEO clicks

David Schneuwly, Villanovo

Villanovo

+406%

of additional monthly visits 

Are you an industry player who wants to launch your website in order to develop your customer base?

If you are a company in the industrial sector and you want to digitalise your business offering, you have come to the right place.

Nowadays, what could be better than boosting your online visibility to attract more customers? Keyweo assists industry players in their SEO strategy. Over the past few years, it has become imperative for any company in the Industry to build a solid marketing strategy to face the competition. For this, implementing an industry SEO strategy is an effective solution. SEO, or Search Engine Optimization, is a digital marketing strategy that aims to increase a company’s visibility on search engines like Google.

What types of industrial firms are covered by SEO Industry? Who is our offer aimed at? Discover Keyweo’s services to boost your performance, surpass your competitors and perfect your marketing strategy.

Let's start the adventure together

We work with you to create a customized SEO strategy according to your objectives!

Who is SEO in industry for?

Composed of a team of experts in SEO, Keyweo has been assisting large industrial groups for several years in establishing their industrial SEO strategy. Our philosophy? To create a tailor-made SEO strategy for each company in the industrial sector that we work with. Industry players, if you want to found, consolidate or boost your visibility on Google, Keyweo is the solution you need. Don’t wait any longer: tell us about your project.

Automotive & railways

Automotive & railways

Naval construction

Naval construction

Metalwork

Energy equipment

Electrical equipment

Electrical equipment

Electronic equipment

Electronic equipment

Albert SEO Espagne

As an industrial company, it is essential to use an industrial digital marketing agency to manage your industrial SEO.

The industry sector is becoming more and more digital every day. Search engines are used as showcases to highlight the products and services offered by an industrial company. So, start optimising your website now to move up in the search results and attract new customers!

Our SEO Industry services

Étude de mots clés

Keyword study

Redesigning, creating or developing a site: the study of keywords is an essential step in all cases. In the industrial sector, a specific and technical vocabulary is used by users on Google. It is therefore necessary to know the organic words searched by your audience in order to create relevant content. A keyword study is essential to obtain a better positioning on Google and to become a reference in the industrial sector. This analysis allows us to create the basis for your SEO strategy. Thanks to the tools we have at our disposal, we identify the strategic pages to develop in order to seize the opportunities that are offered to you.

SEO Audit

The SEO audit is also an important step in launching your SEO strategy. Our teams of digital marketing specialists carry out a complete diagnosis of your site. The aim is to identify the strengths and weaknesses of your site and to correct any flaws that are holding back your positioning on Google. The SEO audit of the industrial groups we work with is therefore a key step in pleasing Google. In order to carry out a strategy that outperforms your competitors and attract qualified traffic, you need to start from a good base. Is your site responsive? Do your pages load quickly? Are the images the right size? These are all technical elements that are reviewed during the SEO audit.

Création de site internet immobilier

Creation of an industrial website

A website is a powerful tool to strengthen your brand image on a large scale. However, if the creation of a site is not carried out with expertise and competence, it can very quickly fail you. That’s why at Keyweo we offer to create an optimised industry website. If you want to improve your communication and make contact with new prospects, our agency develops the website that meets your needs. According to your criteria and the specificities of your sector, our industrial SEO team imagines the most optimal site architecture as well as the organic keywords to work on in order to position you in the first positions. Tell us what you want and we will take care of the development of your site: creation of SEO optimised pages, writing of thematic content, technical optimisation etc.

Création de contenu thématisé

Writing thematic content

At Keyweo, our teams are also composed of outstanding writers. Specialists in SEO, our writers create optimized content for your site, whatever your product/service. The themes are chosen according to the queries of your target audience. As a result, your content is perfectly suited to the demands of your visitors. Our expert SEO copywriting consultants are used to working with large industrial groups: they know all the tricks to create quality and especially technical content. In addition, our industry SEO experts translate your content. Spanish, English or French: Keyweo has an international team capable of meeting the diverse needs of its clients.

Stratégie Link Building

Link building strategy

Netlinking is a strategy that can boost a website. To carry out such a strategy is very often a key to success in order to stay ahead of the competition. Our netlinking experts will help you create the right industrial web marketing strategy for your needs. Through the creation of quality links you can increase your position in the Google search results. Keyweo develops an aggressive, solid and results-oriented netlinking strategy for you. The netlinking campaigns we run allow the industrial groups we work with to become references in their field. If your goal is to become a leader in the industry sector: our team of professionals have all the tools in hand to help you achieve your goal.

Suivi SEO personnalisé

Personalized SEO follow-up

Developing an industry SEO strategy is an opportunity to be seized, but doing so with web marketing experts is all the more sensible. It is very difficult as an amateur or novice in digital marketing to know what to do to boost your website. Calling on qualified and experienced people is therefore the ideal solution. Within our agency, we offer a personalised client follow-up with a dedicated consultant. Our aim is to offer you a tailor-made service adapted to your needs. To steer your organic search strategy in the right direction, our consultants advise you on a daily basis to achieve your growth objectives.

Good SEO practices in the industry sector

Optimise the user experience of your site

Optimise the user experience of your site

Making your site smooth and clear to navigate will greatly increase your conversion rate. For example, the faster your pages load, the more likely users are to stay on the page, and visit the rest of your site.

Make your website responsive

Make your website responsive

With so many people using their phones to search, not making your website responsive will deprive you of a large proportion of your traffic.

Choose your keywords according to the search intention of the Internet users

For each sector there are keywords on which it is strategic to position yourself. It is therefore important to study in advance the main search intentions of users in your field in order to respond to them, and thus gain visibility.

Adapting your site to voice search

Voice search has recently developed considerably. It is therefore important to adapt your website to it, for example by adopting a more conversational writing style, so as not to deprive yourself of a large share of users.

Writing quality content

The industry sector is very technical and requires a certain amount of knowledge. If you want to increase your credibility in the eyes of your potential customers, and gain their trust, it is important that you offer relevant and high-quality content on your website.

Structure your website well

By structuring your website correctly, you will enable Internet users to quickly find what they came to your site for. This means optimising your header and footer, your internal linkage and creating geolocalised pages.

The different SEO industry tools

Clara Consultante SEO

Clara, SEO Consultant 

Your frequently asked questions about SEO

SEO applied to the industrial sector works differently from the SEO techniques used in other sectors. The target of industrial groups, construction, electrical or mechanical companies will not be the same as a tour operator or an online clothing shop. The specificities of organic keywords must therefore be taken into account in order to propose relevant content adapted to your product or service.

In addition, many industrial websites propose similar content: Who we are, Our products, Our achievements, etc.

At Keyweo, our experience in the industry is a strength. Our SEO consultants are used to working with major industry players. Our knowledge of the industry and the market is a real asset that allows us to excel in Industry SEO. That's why we help our clients stand out on the web with different content: What do you specialise in, how does your production process work, how is your product innovative? How do you differ from your competitors? etc. Add value to your content with a targeted SEO strategy!

In order to achieve successful SEO, an industrial group will have to implement several SEO techniques. After a site audit and a keyword study, our consultants and SEO specialists will guide you towards the most suitable SEO strategy for you. It is important to understand that each case is unique: a strategy can be adapted for one company and inappropriate for another.

For this reason, at Keyweo we personalise each of our recommendations according to our client. For example, depending on the age of your site (young industry participant or large industrial group that is a market leader), the recommendations may not be the same. We adapt our actions and also take into account your expectations, your vision and your objectives.

To achieve good organic referencing, it is necessary to apply the classic SEO techniques: content creation, link creation and technical optimisation of the site. However, there are other factors that need to be taken into account in order to establish the SEO Industry strategy that will best suit your business. So, working with us means choosing tailor-made solutions, excellence and performance.