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The agencyKeyweo was born from the desire to create an agency that meets the principles of transparency, trust, experience and performance.
SEO Agency Tourism
Develop an effective SEO strategy.
of additional SEO clicks
of additional monthly visits
Are you in the tourism industry and want to launch a website to expand your customer base?
Are you a tourism company? Are you looking for an SEO agency specialising in tourism to build an effective natural referencing strategy? You want to build your e-reputation and appear in the first results on Google? Are you looking to boost the SEO of your site but you don’t have the required knowledge?
Welcome to Keyweo, a digital marketing agency specialising in tourism that will help you with your SEO strategy. Keyweo optimises your site after an in-depth study of your needs, deploys the appropriate digital tourism strategy and offers regular monitoring to optimise your positioning in the search results.
With a wealth of experience in the tourism industry through the support of international groups and local operators in the tourism sector, we have developed key skills in this field over the years. We will do our utmost to optimise your site from a technical point of view, with optimised travel content for natural SEO and, above all, a focus on your products and services.
Let's start the adventure together
We work with you to create a customized SEO strategy according to your objectives!
Who can benefit from SEO in tourism?
Our team of consultants has become experts in Tourism through the development of SEO projects. During our collaborations with tourism organisations, we have strengthened our skills in the field to the point of mastering its specifics. Our strength: the creation of a network of tourist sites to train our team on a daily basis.
If you also want to develop your website, contact us to discuss your tourism projects.
As a tourism agency, it is essential to use a dedicated Tourism Digital Marketing agency to manage your tourism SEO.
A company in the field of tourism generally caters to clientele that is not very educated about the country or city they plan to visit. It is therefore essential for them to call upon an SEO agency like Keyweo to support them in their SEO strategy. They will benefit from advice on the content to be written, the keywords to be targeted and the technical optimisations to be carried out.
Good SEO practices in tourism
Optimise the user experience of your site
Make sure you minimise your page load times, optimise your internal linking, and provide an easy-to-use interface to ensure a good user experience on your site, and maximise your conversion rate.
Make your website responsive
Keep in mind that many of your users are browsing your site from their phones. If you want your site to rank high in search results, it is essential that you optimise the responsiveness of your site.
Choose your keywords according to the search intention of the Internet users
In order to position yourself on strategic searches in the field of tourism, it is essential that you study the keywords that are often found in Internet users' searches.
Adapting your site to voice search
With the development of voice search, it has become a strategic move to adapt your site to this new navigation mode by adopting a conversational writing mode.
Writing quality content
The content on your website can both educate and reassure your prospective customers. It is therefore essential that you provide quality and relevant content on tourism-related topics to gain credibility in the eyes of Internet users and search engines.
Structure your website well
Structuring your website well allows you to make navigation fluid and to help your users find what they need quickly. Geolocalised pages, filters, internal meshing, all these elements should be worked on to optimise the architecture of your website.
The different SEO Tourism tools
Semrush is an essential tool for any tourism SEO strategy. Indeed, this tool offers many features that give an overview of your domain, and the tourism market. We also use this platform to implement our netlinking strategies and to evaluate the overall health of your site.
Google Search Console
Any SEO strategy cannot do without Google Search Console. Indeed, this tool is essential to evaluate the effectiveness of the tourism SEO strategy adopted for your website. You can follow the indexing of your pages, as well as their positioning in the search results.
Our SEO agency also uses the Ahrefs tool to plan, launch and monitor the SEO strategy set up for your activity in tourism. We use it to analyse your backlinks, and to evaluate the impact and efficiency of the netlinking strategy.
Search engines rely on two metrics in particular to rank sites in the search results: the Trust Flow and the Citation Flow. At Keyweo, we use the Majestic plugin to follow the development of these metrics and adapt your tourism SEO strategy to the results displayed.
Screaming Frog is a crawler that allows you to monitor and analyse the data of a website. Your Keyweo agency uses Screaming Frog to perform a complete audit of your site, to propose the most effective SEO strategy possible, and to give you optimization advice.
Fleur, SEO Consultant
Your frequently asked questions about SEO
SEO, also known as Search Engine Optimisation, is a set of marketing efforts that help position your website on Google and attract visitors to your pages. In the case of Tourism, SEO can be improved in different ways: writing blog articles about travel, creating links on tourist sites, creating a suitable website with attractive content etc.
In today's increasingly digital society, it is essential for any tourism business to develop its online presence to generate natural traffic. Whether you are a travel agency, a tourism blog, a hotel chain, a campsite or a flight comparison service, achieve your growth objectives by working on your tourism SEO strategy.
Whether you have a travel website or any other website, SEO is essential to reach the top positions on Google. Especially in the highly competitive tourism sector.
If you want to improve your ranking and boost your performance, you need to develop a carefully thought-out and, above all, well executed SEO strategy. SEO optimised content writing, user friendly website creation, adapted link building strategy: all techniques mastered by our tourism SEO experts to help you develop your travel website.
Appealing to Google is a long-term task that must be carried out with wisdom and perseverance. Google is generating increasingly demanding and intelligent algorithms that require in-depth technical knowledge of organic search. To position your site and increase your leads, call on marketing consultants specialising in SEO. Thanks to our experience in the field, we have developed a technical know-how that adapts to your needs: increased traffic, conversions, increased awareness, etc. At Keyweo, we are used to working with companies in the tourism sector: we have all the keys to guide you to success.
Many SEO tools allow us to analyse the market, the technical performance of a site and to define the paths to follow to develop a competitive website.
The analysis of the market and the competition is a very important step in the development of an SEO strategy, especially in a sector as competitive as tourism. There are two main tools for this: Semrush and Ranxplorer. Our experts use these analysis tools to study the organic positions of competitors and establish the areas to be developed.
The technical aspect of a website is very important because it is taken into account in Google's criteria and impacts the positioning in the SERPs. The technical analysis is generally carried out with tools such as Screamingfrog and Oncrawl, which enable the problems of a site to be identified quickly. In addition to these data analysis tools, we have developed in-house performance tools to obtain more data and provide you with the best possible improvements.
Netlinking strategy also requires the use of SEO analysis tools such as Ahrefs or Majestic to target the best sites and create strategic links and most importantly traffic sources.
The results of an SEO strategy are visible within several months. This is why it is essential to follow the evolution of the indexation of web pages, the positioning of keywords and to continually add quality content with relevant links. Data analysis tools allow us to measure your company's performance: Data Studio, Search Console and Google Analytics are the most effective tools for monitoring any strategy we operate within our agency.
To support you in your SEO tourism strategy, we make it a point of honour to master these technical tools on a daily basis and to follow their updates. We are constantly training ourselves to ensure that your SEO is going in the right direction.
Looking for an SEO agency specialising in the tourism sector ?
Do you run a business in the tourism industry? Do you want to develop your online reputation and increase your returns? Contact us so that together we can build an SEO strategy adapted to the travel sector!
We have their full confidence.
Our other areas of SEO expertise
Are you looking for SEO experts to develop your online reputation and stay ahead of your competitors?